Incommon

The Dor Foundation has partnered with the Sydney Jewish Museum, NSW Jewish Communal Appeal, Howatson+Co and TikTok to launch InCommon — a digital campaign designed to meet Gen Z where they are and replace misinformation with culture, identity and human connection.

“The successful Incommon campaign shows that there are innovative and effective ways to communicate with new audiences in support of our core mission: boosting awareness of Jewish culture and identity to achieve greater understanding and acceptance.”

Greg Shand AM, President Sydney Jewish Museum